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aswaaq Retail reinforces its principal position in the retail market by expanding in one of the most prime areas of Dubai

Release Date: 06 December 2022

aswaaq Retail, one of the leading retail companies and most trusted local brands, announced the opening of its 24th branch in One Deira Mall at the waterfront in the Deira district of the Emirate of Dubai. This strategic move by aswaaq comes as a part of its three-year expansion plan.

aswaaq Retail operates several supermarkets and convenience stores selling a wide range of products, food, and consumer goods.

On this occasion, Franck Rouquet, CEO of aswaaq Retail said: “We feel proud of the opening of this new branch of aswaaq Retail in one of the most prime areas in Dubai, which has been redeveloped recently. This comes within the framework of our future expansion plans that meet our ambitions by ensuring our presence within the communities all over the United Arab Emirates We seek to become the most preferred destination for the communities through our tailored services and range of products, that meet the daily needs of community residents, offered according to the highest standards of quality, excellence, food safety and customer service.”

aswaaq is known for its distinctive modern, strong, and easily recognizable identity, with vibrant colours that reflects the diverse culture of the United Arab Emirates. aswaaq has also the most generous loyalty program (Wafa) that offers customers up to 10% cash back on monthly purchases.

aswaaq Retail reinforces its principal position in the retail market by expanding in one of the most prime areas of Dubai

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28 April

aswaaq LLC reinforces charitable initiatives during the Holy Month of Ramadan
Dubai

aswaaq L.L.C., the pioneering local brand delivering a top-quality retail experience in a friendly shopping environment, has reinforced a series of charitable initiatives during the Holy Month of Ramadan. aswaaq LLC has been committed to serving the local communities since the inception of the brand.

According to The Chief Operating Officer for aswaaq LLC - Ms. Shamsa Lootah: “aswaaq always finds different and effective ways to give back to the community, it is an ongoing mission for us. We are involving our customers with us, through charitable channels or by organizing small events.”

20 July

aswaaq collaborates with Unilever to enhance its sustainable business model

Dubai, United Arab Emirates: 20 July 2015- aswaaq has signed a memorandum of understanding with Unilever, one of the world’s leading FMCG companies and manufacturers. The MoU will aim to reduce aswaaq’s environmental footprint at both operational and consumer levels.

16 September

New vending machines to distribute free freshly-baked bread to needy residents
Dubai

The Mohammed bin Rashid Global Centre for Endowment Consultancy (MBRGCEC), under the Awqaf and Minors Affairs Foundation (AMAF), announced the launch of the Bread for All initiative that aims to aid underprivileged families and workers by providing free bread at various times of the day.

04 March

aswaaq unveils its latest digital technologies during innovation week in Dubai
aswaaq Umm Suqeim

Leading supermarkets and community malls brand, aswaaq, is unveiling its latest digital solutions during the 2019 innovation week in Dubai, including ‘Reach’ and ‘In Box’ store, which provides customers with a new, more convenient and intelligent shopping experiences.

04 June

As Part of aswaaq’s CSR Focus to Support Education aswaaq Announces Innovative Back to School Promotion Grand Prize of an AED 25,000 School Scholarship

Dubai, United Arab Emirates: 26^th August 2015- aswaaq, kicked off today an innovative Back to School promotion with a grand prize of a school scholarship up to the value of AED 25,000.

26 October

aswaaq via their trading arm, Tamraat LLC, picks Scienovations to supply fresh, taste-oriented fruits and vegetables to their stores and beyond in a Memorandum of Understanding

aswaaq via their trading arm, Tamraat LLC, picks Scienovations to supply fresh, taste-oriented fruits and vegetables to their stores and beyond in a Memorandum of Understanding

29 November

aswaaq Retail celebrates UAE’s 50th National Day with a dedicated store fully operated by UAE Nationals
UAE

aswaaq Retail L.L.C., the pioneering local brand delivering a top-quality retail experience in a friendly shopping environment, is set to make this year’s UAE National Day celebrations a lasting experience. On the occasion of the UAE’s 50th National Day, the aswaaq Mart (Al Warqa'a 3) will be fully operated by a team of UAE Nationals serving customers during the whole month of December, 2021.

01 September

Endowing a sales percentage from aswaaq private label products (a) to support Diabetes medical research.

aswaaq announced its participation in the international endowment initiative announced by HH Sheikh Mohammed Bin Rashid to revive waqf as waqf is a great tool to develop societies.

26 September

aswaaq Retail L.L.C. announces a 5-Year expansion plan in UAE
New stores to open in Dubai before the end of 2021

Dubai, September 26, 2021: aswaaq Retail L.L.C., the pioneering and one of the most trusted local brands delivering a top-quality retail offering in a friendly shopping environment, have announced a 5-Year expansion plan in UAE. aswaaq retail has, currently, 23 branches in Dubai, will open 3 new outlets in Dubai before the end of 2021.

31 May

Local retailer Aswaaq celebrates 6 years of achievements with 6 major promotions Retail attractions bring together 160,000 loyal customers from 182 nationalities

UAE, Dubai: 31 May 2015: The UAE’s first street market-themed community mall, Aswaaq today announced the kick-off of 6 mega-promotions across all its outlets, to mark 6 years since the historic opening of its first center. The promotions include 6 supermarket offers of generous discounts for general shoppers and exclusive benefits for members of the Wafa loyalty program.

21 March

DET announces 39 winners of its Business Excellence Awards

The Department of Economy and Tourism (DET) in Dubai has announced the
winners of its 28th Business Excellence Awards, which honour outstanding
practices and the commitment among businesses towards achieving
organisational excellence in customer happiness.

22 November

Smart shopping to revolutionize the retail shopping experience

Dubai, United Arab Emirates: 22 November 2015 - aswaaq is celebrating the UAE Innovation Week by showcasing how the retail shopping experience will be in the near future by using advanced technologies. The UAE Innovation Week launched by His Highness Sheikh Mohammad Bin Rashid Al Maktoum, Vice- President and Prime Minister of the UAE and Ruler of Dubai, seeks to promote the best in ideas on innovation from the spectrum of government and private sectors, as well as from the public. aswaaq will be using variant technologies at the Al Badaa community mall that will showcase its innovative concepts the company is developing.

03 November

aswaaq Retail L.L.C. revamps existing stores and inaugurates 2 new outlets in Dubai

Dubai, October 3, 2021: aswaaq Retail L.L.C., the pioneering local brand delivering a top-quality retail experience in a friendly shopping environment, is set to offer an enhanced shopping experience for customers with the renovation of their Umm Seqeim, Al Warqa’a and Al Mizhar outlets and the inauguration of 2 brand new outlets at the Dubai Waterfront Supermarket and JVC Mart. The Umm Seqeim outlet will welcome customers in mid-October and the Al Warqa’a and Al Mizhar beginning of 2022.

08 November

talabat UAE extends dark-store management solution to retail partners, launches first Quick-Commerce-as-a-service (Q-CAAS) store with aswaaq Retail
Dubai

talabat UAE, the leading local tech platform, officially launches its first Quick-Commerce-as-a-service (Q-CAAS) in the UAE, a delivery-only store operation management solution. This follows a six-month successful pilot in partnership with aswaaq Retail, one of the most trusted local retailers in the country with more than 20 supermarkets and community malls in the heart of Dubai and Ajman.

12 May

aswaaq participates in LS Retail Connexion 2015 The conference was led by innovative ideas, technological advancements in retail and futuristic plans in the industry

UAE, Dubai: 12 May 2015: The LS Retail Connexion 2015 was a two-day exhibition held from at Madinat Jumeirah. Designed to offer deep insights into how the right technology can help businesses to succeed in the retail and hospitality world, the exhibition aims to make retail and hospitality businesses easier, boost sales, create simpler ways to connect with consumers, innovate faster implementations and allows networking while sharing experiences.

03 May

aswaaq receives the Dubai Quality Award and Dubai Service Excellence Scheme Award

Dubai, UAE, May 4, 2017: Leading supermarket and community malls brand, aswaaq, has received two prestigious accolades from the Dubai Economic Department (DED). aswaaq has achieved the “Dubai Quality Award” and the “Best Performing Brand” in Dubai Service Excellence Scheme for 2016 cycle-Supermarket and Hypermarket Business category. The DQA award has been given by His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum - Deputy Ruler of Dubai and First Deputy Chairman of Dubai Executive Council during a ceremony which took place on 3rd May 2017 at the World Trade Center Dubai.

30 May

aswaaq opens new 4,000 sq ft store in The Greens Expansion strategy continues with opening of tenth outlet

Dubai, United Arab Emirates: 16^th September 2015 - aswaaq announced today the latest addition to its fleet of stores with the opening of a new supermarket in The Greens.

10 October

aswaaq’s 44-Day Grand Promotion to Celebrate 44th UAE National Day Seven daily prizes are on offer at aswaaq’s 10 outlets from October 20th until December 2nd – with a new Nissan Patrol the ultimate prize

Dubai, United Arab Emirates: 20 October 2015 - aswaaq today launched a 44-day promotion to celebrate the UAE’s upcoming 44^th National Day – with the campaign promising seven daily winners every day leading up to the grand prize draw on December 2^nd – where one lucky winner will drive away a brand new Nissan Patrol.

15 April

aswaaq launches a brand new community mall in Al Badaa Community Board member and Chairman, Mr. Khalifa Al Dabbous commenced the inauguration

UAE, Dubai: 15^th April 2015: aswaaq launched its brand-new retail chain earlier today at Al Badaa Community. Bench marked as a world class retailer in the region, aswaaq’s new branch is set to be an amalgamation of an authentic, traditional and an open-street market.

28 January

aswaaq Annual Gathering Honors Staff, Strategic Partners and Stakeholders

UAE - Dubai 28 January 2016: aswaaq will be investing more than AED 250 million into the UAE’s retail sector between now and the end of 2017, for the implementation of its strategic plan for the short and medium term.
The announcement was made during the company’s fourth annual gathering, which honored employees, partners, tenants, suppliers, and customers.

01 June

In collaboration with Dubai Health Authority aswaaq launches ‘Green Heart’ campaign to spread benefits of quitting smoking

Intensifying efforts to encourage smokers to switch to a healthier lifestyle, aswaaq has collaborated with Dubai Health Authority and Bin Sina Pharmacy to launch the Green Heart campaign, which will run until June 3^rd to mark the World No Tobacco Day.

20 April

aswaaq’s online shopping platform brings ‘grocery shopping’ home

UAE, Dubai: 20th April 2015: Aswaaq launched a brand new online shopping platform accompanied with a delivery service. The platform will be an extension of their retail chains in the region, considering quality standards that form the base of the company.